8 Signs That Identify A Good Business Opportunity

Business Opportunity

The goal of any entrepreneur is to start a successful business. But, as eighty percent of these businesses fail, it isn’t all plain sailing. In fact, it is hard work, and you should only try it if you have the ability to succeed. The problem is how do you know that you have what it takes to get it off the ground? It isn’t easy to spot when you have a good business opportunity in front of you. Still, if you want to grow and expand, you have to do it sooner rather than later. If you need inspiration, you have come to the right place. Here are the signs that you want to see.

1)  Consumer Need:

When you look at the opportunity, do you think that there is a gap in the market? You should because that is the only way that you will sell units. For a business to be successful there needs to be a certain level of demand for the products or services. Customers have to come into the store or go online and make a purchase. Lots of businesses don’t do that, which is why they fail within a year. So, ask questions like is there a need for the product/service? Will it solve a problem for the customer? If you answer yes, you are on the right path.

Good Business Opportunity

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2) Business Plan & Exit Strategy:

It is almost impossible for a business to succeed without a proper plan. The best businesses in the world all have a plan, and they follow it to the letter. As a start-up, your plan is even more important. It sets your goals and gives you the framework to grow and expand. By simply writing down your goals, you can go on to achieve them in time. It sounds easier than it is, but that is the principle. Plus, it will help you get back on track if you lose your way. Don’t forget about the exit strategy, either. At some point, you will need to get out or merge or whatever.

3) Management:

Do you have the right management personnel in place? Yes, you might be the boss and the leader. But, that doesn’t mean that you will run everything from the comfort of your office. A good leader micromanages and they delegate the workload to their trusted management staff. That way, the business can operate smoothly and efficiently. However, that will only happen if you have competent people in the correct places. Look at their skill set and experience as good signs, but also look past their resume. Are their leaders? Do subordinates want to work for them? Do they get results?

4) Cost Cutting Ability:

The simple truth is that most startups struggle to make money in the first couple of years. As a result, you need to be able to cut costs if you want to survive. Just because you don’t make money doesn’t mean that the expenses go away. If anything, they get even more aggressive. The money you save will help you tackle these costs and keep your head above water. It is for that reason that your company needs to be able to slash the cost of business. Any firm that can cut costs to the bone has a good chance of surviving and prospering.

5) Industry & Sector:

What industry will your business operate in after its formation? At the moment, the answer to that question is a good indicator of your future success. Gold, for instance, is about to soar, or so the experts believe. For more, just get to and take a look at their section on gold. Manufacturing is also a good place to be after the recent Brexit developments. Any business that operates in Europe doesn’t have to deal with crazy energy prices any longer. As a result, the cost of running a business will decline which makes it easier to turn a profit.

6) Niche:

Almost every business has rivals and competitors. But, you don’t want too many because it makes your life a lot harder. Not only do you have to compete, but you also have to share the market. It isn’t a priority to decrease the competition because it is a way of life. And, you should just focus on you to maximize your potential. Still, you shouldn’t pass up the opportunity if it arises. With a limited set of competitors, you can concentrate on building a monopoly. The food industry is a good example. Any food business that offers French or Italian cuisine is going to struggle. A business that offers Greek or Middle Eastern food will get more customers as it is different.


Image by wikimedia

7) Expertise:

There is no way you will succeed if you don’t have the expertise. Sure, you can outsource your weaknesses to a firm that will produce a quality service. But, you still need to perform your core operations in-house. To do that, you need skill and expertise. Again, it is dependent on your team, especially the people in the powerful positions. And, you shouldn’t forget about your employees. In fact, they are the most important people in the process. They are the ones that will make the dream a reality. As such, you need to hire the correct people. There is a lot to say about perfecting the hiring process, yet not enough space in this article. If you do need advice, take a look at this link. Hopefully, it will help you hit the nail on the head.

8) Relationships:

It isn’t what you know, but who you know that gets the results. Don’t be afraid to admit that because it is true. It doesn’t diminish from your achievements – it just puts your targets into perspective. As such, you need to think about networking. Without the contacts, you will struggle to make the deals that the company needs to get off of the ground. Now is the time, then, to get on the phone or attend business events. When you make the effort, you will make friends that will come in handy in the future.

About the author

Anees Sadique

I am fully ambitious and highly dedicated to digital marketing, in particular content creation, link building, and content marketing. With an ample of experience (around 6 years) helps businesses’ online presence to be more visible in search results as well as among the related audience. Join me on Twitter @built4kill2004

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